Products and services targeted at the general population often fail to reach people from ethnic minority backgrounds, resulting in loss of profitable markets and in various forms of social exclusion.
ETHNOS works with clients to help them develop their products, services and communication strategies that truly meet the needs of Britain’s diverse communities.
We help private sector companies achieve commercial success by enabling them to tap into the largely unexplored ethnic market, to create a fair and diverse working environment, and to gain recognition as good corporate citizens.
We support public organisation and charities to provide and deliver services that truly meet the needs of ethnic minority communities.
You will receive regular invitations to survey projects.
Your participation is free and voluntary- no ties attached.
Your participation will be rewarded with mingle points, which you can redeem for gift vouchers, cash or donations to a charity.
Your personal data will be handled with the strictest confidence.
The data you share with us is always anonymous and will only be used for market and social research purposes.
You will receive no advertising or spam e-mails.
By filling out the the first questionnaire, you will be automatically entered into the prize draw. End date for entries: 01.
Your membership of this panel is free of charge, without obligation and can be ended by both parties at any time. You may only register if you are over 16 years old. You may not have more than one membership account with ETHNOS managed by mingle.
You will be invited per email to take part in online questionnaires. Each time your invitation will tell you approximately how long the questionnaire will last, how long the period of participation is and what the reward will be.
Whether you want to take part in a survey or not is entirely up to you. If you choose not to take part in certain questionnaires, there will be no disadvantage to you.
The contents of every project are strictly confidential and are subject to copyright law. The duplication, distribution or any form of use require the written permission of the respective author and/or originator.
Each questionnaire is targeted at members with specific characteristics. This means that not all members are able to take part in all of the questionnaires. For this reason, there is no automatic entitlement to be able to take part in particular projects. You can end your membership at any time. Your membership will also end automatically if you do not react to any of our emails for over 3 months.
You will be rewarded for taking part in questionnaires and you will be given bonus points for your answers. The points are awarded according to the content of the questionnaire and the amount of time it takes to answer it. Points will always be credited to your account after you have completed the survey project. If, for some reason there is no incentive attached to a particular survey then you will be told about this in advance in the invitation email.
If you have at least 2000 mingle points, then you can trade these in for a cash transfer to your bank account or for a shopping voucher. In addition, you can donate the equivalent cash value to charity. As soon as you have 2 000 mingle points on your account, you can redeem the points within 3 months. After the 3 months, the points will expire.
If you do not accept an invitation to participate in a survey for more 3 months, your ETHNOS managed by mingle account will be deactivated. All the points, which you accumulated up to the time when your account was deactivated will expire.
Your points will also expire, if you choose to end your membership. You can view your points balance at any time on your personal profile page. You can find more information about the online shops in which you can spend your points and information on donating to charity on your personal account page under the heading ‘Redeeming points’.
The panel team will ensure that the donations are passed on to the charities in the proper manner. ETHNOS managed by mingle also coordinates the exchange of points into vouchers. The relevant business partners are responsible for redeeming the vouchers. ETHNOS managed by mingle may change its cooperation partners at its discretion.
For some surveys, we carry out prize draws. You will be informed about the prizes to be awarded in these draws in the invitation email. The winners will be drawn from all mingle members who completed the questionnaire within the time period allotted.
The panel team will inform the winners of the prize draw by email, using the address they have registered with. Following this, they will have 15 days to tell us their postal address and thus accept the prize. If they do not contact the panel team within this time period, then their right to the prize will expire. For prize draws the judges’ decision is final. The staff of the panel team are not entitled to take part in the prize draws.
Website published by:
T +49 221 272318 0
F +49 221 272318 113
Represented by the CEO:
Dr. Otto Hellwig
Chairman of supervisory board:
Prof. Dr. Bernad Batinic
Place of jurisdiction and headquarters of the company: Cologne, Germany
Commercial Register, Amtsgericht Cologne: HRB 56578
ETHNOS managed by mingle – the administrator of the platform – will gather some personal details about you at the beginning of your membership and will store this data until your membership ends. These details are always used by us anonymously and only for the purposes of market and social research. If you leave this panel, then your details will be deleted immediately. The results of the studies are always used in an anonymous form. The information you give in questionnaires will be treated in accordance with strict data protection laws. Your answers will also never be linked with your name and your address or passed on to third parties. Furthermore, the general data protection regulations, the legal notices and the observance of the professional ethics of Market and Social Research of ESOMAR (European Society for Opinion and Marketing Research) as mentioned in the “ICC/ESOMAR international codex for market and social research” are legally binding. This data protection declaration does not apply to the external links and internet offers from third parties. Your personal data is treated with strict confidence. Along with your personal data you may provide demographic data (such as interests, job and education). Together with your personal data, we use this information to build up a panel of people who want to participate in market and social research projects. With the gathered information, we can filter which member is suitable for a specific research survey based on the specifications requested by our customers. By registering with ETHNOS managed by mingle, you agree to allow us to send you invitations to survey projects via email. We may also send you an invitation to certain projects by text message. However, your permission will be requested prior to you receiving a text message. We also use your personal data to process your incentives and to inform you about news with regards to mingle. The results of the studies are always used in an anonymous form. The information you give in questionnaires will be treated in accordance with the strict data protection laws. Your answers will also never be linked with your name and address. Our customers only receive this anonymous data but will never receive your personal data. Hence, it is not possible for a third party to link your answers to your personal data.
Your personal data may be forwarded to companies, which provide a service for our business. Your personal data will only be used and processed for these specific services. These services include, email distribution in our name, delivery of prizes from prize draws and the distribution of our incentives (donations, vouchers and bank transfers).
We reserve the right to forward your personal data on to third parties in exceptional cases if we receive a request by a legal or official body, or if we, in good faith, believe the sharing of the information to be necessary.
If ETHNOS managed by mingle is sold to another company or a part of the company is sold or merged, we will inform you of this and of the possibilities regarding your personal data.
Occasionally you will have the chance to participate in our recommend mingle to a friend campaign. By providing an email address and name, you can recommend mingle to friends. Your friends will then automatically receive an email from us in your name. We presume that you have the permission of your friends for this purpose. The email of your friend is only used for the invitation to mingle and to understand the success of this campaign.
We may purchase marketing data of third parties and aggregate such data with our panel only with the goal to provide aggregated data for market research analysis purposes to our customers. In such a case, we will ask for you explicit permission prior to sending your associated personal data to our customers.
Cookies are used on this website. These small files are stored automatically in your browser. The cookies make it possible for you to conveniently access the pages of ETHNOS managed mingle. The cookies ensure that you can log into your personal mingle page at any time and that you remain logged in to the mingle pages while surfing the net. Furthermore, cookies allow surveys which have already been conducted to be accessed again, if they are interrupted for some reason. You can disable the cookies in your browser settings at any time. However, a participation in mingle is then limited and may result in you being suddenly logged out of the mingle pages. Please ensure that if you have disabled the mingle cookies, you then log in to the correct language page of mingle, so that you can redeem your points for the rewards.
Here you can find further information at http://tools.google.com/dlpage/gaoptout?hl=en and http://www.google.com/intl/en_uk/analytics/privacyoverview.html (general information on Google Analytics und data protection). In the light of discussions on the use of analysis tools with full IP addresses, we would like to point out that this website uses Google Analytics with the extension "_anonymizelp()", which means that only short forms of IP addresses can be further processed; this prevents them from being directly correlated with your person.
Furthermore, we use plugins provided by twitter. These plugins are provided by Twitter Inc., 795 Folsom St., Suite 600, San Francisco, CA 94107, USA. They are recognizable through terms such as “Twitter” or “Follow” in combination with the symbol of a blue bird.
At the time of participation of surveys, ETHNOS managed by mingle saves the IP address and browser settings for statistical and analytical purposes, in order to avoid a duplicate participation. This information will not be passed on to a third party and is never used together with your personal data when surveys are being evaluated.
In order to support customer in guaranteeing the integrity of survey results, ETHNOS managed by mingle uses a further measure in the form of digital fingerprint technology. In general, digital fingerprint technology applies to the unique identification of the user, so that the computer can both be identified and followed. The technology analyses publically available information and data which has been collected by the internet browsers of the computer and other publically accessible data points, e.g. technical settings, unique characteristics and IP address of the computer to establish a unique identification which can assigned to the computer. The unique identification is only used once and ETHNOS managed by mingle does not save the analysed data. Apart from our efforts to support customers to both protect and guarantee the integrity of the data, ETHNOS managed by mingle can (a) link or connect your unique identification with your or your personal data (b) share your unique identification with customers and (c) accept or receive a unique identification allocated to you by a third party. Any unique identification which has been acquired by ETHNOS managed by mingle and is/has been linked to a specific person, will be/has been protected according to data protection guidelines.
You can find web links on our website or in emails that are linked to websites from other companies or organizations. ETHNOS managed by mingle assumes no responsibility for any information, products, services or materials associated with these external sites.
ETHNOS managed by mingle reserves the right to change its security and data protection measures, if further technical developments deem it necessary to adapt this data protection policy. This data protection does not apply to external links, which refer to interne offers by third parties.
Certain companies specialise in research on specific topics. For example, there are companies that only do research on shopping behaviours or on telecoms or on health or education. Other companies specialise on certain groups of people. For example, there are companies that specialise in research with young people or older people or employers or health professionals.
We specialise in research with ethnic minority people. We believe that a person's behaviour is shaped by many factors. With ethnic minorities these can include such things as the country people originate from, their culture, faith, length of time they have been in the UK, whether they are first, second, or third generation, and many more. These factors are not always important but they can be important. They can determine how people use services, buy goods, think about the world. As researchers we aim to understand factors that are important in shaping behaviours to ensure products, goods and services meet the needs of ethnic minority people.
This depends on what the aims of the research project are. For example, we recently completed a project to find out which sports ethnic minority people would like to take part in, and whether there are any barriers that stop people taking part in those sports. This information is being used to ensure barriers are removed so that people can participate in all sports.